Search Engine Marketing (SEM) Boost Traffic to your website!
Drive targeted leads to your business with our managed Pay Per Click (PPC)
Online Marketing Service which includes:
- Qualified leads to drive potential customers to your website
- On-going campaign that works with any budget
Advantages
- Highly Targeted Audience
- Minimal Wastage
- Cost-Effective
- Geo-Targeting Possible
- Ease of Management
- Measurable Performance
- Enhanced Brand Equity
Comparison Between
SEM and SEO
Marketing (SEM)
LISTING
Sponsored Results/Paid Listings based on CPC or PPC
TIME FRAME
Campaign can commence within very short time frame & anychanges can also be reflected almost immediately
keywords
Covers more keywords; cost per keyword is much lower
Credibility
Sponsored ads are crafted & planned, hence often viewed with doubts as any paid advertising
Measurement
Easy to measure ROI & CPA
Targeting
Can be highly targeted in terms of geographical locations, consumers' demographics & behavioral patterns
Ranking
Easier to determine ranking & achieve prominence
Optimization (SEO)
LISTING
Organic Results / FREE Listings based on keyword relevance
time frame
Continuous process - requires min. 3 - 6 months to show results
keywords
Main keywords only to cover the business basics; cost per keyword is more expensive
Credibility
Organic listings are harder to manipulate & hence enjoy more credibility
Measurement
Difficult to determine ROI & CPA
Targeting
Geographical targeting is tricky & requires tenacious tweaking
Ranking
Ranking is tricky & not easy to predict or achieve
Search Engine Optimization (SEO)
People using search engines are your niche customers.
We can optimize your website to improve ranking and increase visibility. Search Engine Optimization (SEO) = fine tuning a website to generate listing positions at natural listings in search engine results.
Advantages
-
organic Listings
SEO targets to gain organic listings on a search result page whenever someone searches for the keywords describing the business. As these listings are independent results of the search engines own indexing algorithms, it usually gets more credibility and trust.
-
Low Recurring Cost
Natural listings are sometimes also referred to as the “FREE” listings, since businesses or web link owners pay nothing regardless of the total number of impressions and click-throughs.
Comparison Between
SEM and SEO
Marketing (SEM)
LISTING
Sponsored Results/Paid Listings based on CPC or PPC
TIME FRAME
Campaign can commence within very short time frame & anychanges can also be reflected almost immediately
keywords
Covers more keywords; cost per keyword is much lower
Credibility
Sponsored ads are crafted & planned, hence often viewed with doubts as any paid advertising
Measurement
Easy to measure ROI & CPA
Targeting
Can be highly targeted in terms of geographical locations, consumers' demographics & behavioral patterns
Ranking
Easier to determine ranking & achieve prominenceOptimization (SEO)
LISTING
Organic Results / FREE Listings based on keyword relevance
time frame
Continuous process - requires min. 3 - 6 months to show results
keywords
Main keywords only to cover the business basics; cost per keyword is more expensive
Credibility
Organic listings are harder to manipulate & hence enjoy more credibility
Measurement
Difficult to determine ROI & CPA
Targeting
Geographical targeting is tricky & requires tenacious tweaking
Ranking
Ranking is tricky & not easy to predict or achieve
Social Media Optimization (SMO)
Whether it is Facebook, Instagram, LinkedIn, YouTube or Blogs etc, the sheer number and variety of social platforms available has allowed companies to reach out to both existing and new customers online at a much faster pace than any traditional marketing medium.
At Creative eWorld, we help our customers tap on the great potentials of Facebook to increase their websites' traffic, enhance their brand authority, engage with customer to improve interaction & build customer loyalty on a personal level. With more than 1.2 billion users worldwide, Facebook has not only make word of mouth referrals possible, but happening at an accelerated pace.
One distinct advantage of Facebook is that the platform allows companies to target their advertisements based on geographical locations, demographics and specific keywords on users' Facebook profiles. Our efficient advertisement management strategy gives customers the control to minimize advertising wastage by reaching out to the right people, at the right time and at the right place.
Take your business Social! Adding Applications to your Facebook page will help it stand out to capture more "likes" and turn those "likes into leads"!
Unlock the power of Facebook with our easy to use VIRAL apps to engage, motivate Fans and Build Your Brand!- Build your brand on Facebook
- Simple social promotion
- Unlock all the apps
- Motivate and excite your customers
Social Media can help in
BRAND AWARENESS
MONITORING
& ANALYZING
your advertisement's
monthly statistics
ENGAGING &
RETAINING CUSTOMERS
MONITOR BRAND REPUTATION
Starter Apps
- WELCOME LIKE
First impression "fan only" page which requires users to click "Like" before they can access any featured contents.
- PHOTO GALLERY
Huge images help promote your business. Our Photo Gallery app features up to 20 images (with cool lightbox effect) that highlights and showcases your best visual assets. Show off your products, your team and your services now!
- MAP LOCATION
Give them a map, and make it easy for your fans and friends to find you, your brand, or a special event offline. Display your desired locations and let your site visitors get directions in seconds with a single click!
- FAN CONTACT
Contact forms to capture valuable information directly from your fan page. Features including Required Fields Checking, AJAX submitting and CAPTCHA anti-Spam Control
- VIRAL VIDEO
This app is perfect for showcasing the release of a great new video by displaying a single large format YouTube® video on your page. An optional comments box encourages the chatter around your video, driving additional awareness and traffic to the Page. Don't worry comments can also be turned off anytime!
Premier Apps
- REFER GATE
Explosively drive up your fan count! You Fans needs to refer your page to friends via sharing on their own timeline before they can interact further. Giving you a large audience to message, activate promotions, and push out must-have contents.
- INVITE GATE
Unlike Refer Gate, instead of sharing, users need to invite a certain number of their Facebook friends to your Fan Page before they can interact further. It’s another perfect way to build your fan base!
- RECOMMEND FRIEND
Your Fans can simply recommend to non-Facebook friends via email on the page itself conveniently, while you capture the email address and build a bigger email list!
- LIKE EXCHANGE
Fans need to exchange a Like for a free download, a coupon code or pretty much anything you want. By clicking Like, they’ll promote your site to their friends, followers and colleagues… who may also want to pay with a like.
- SWEEPSTAKES
Increase engagement, spread the word with sweepstakes and grow your fans! Each Fans get one entry chance and every time one of their Facebook friends joins the sweepstake they get an extra entry!
- OFFER REMINDER
A Pop-up alert box to remind your fans to visit a specific Facebook page so that they’ll never missed the information! Especially useful if you have a lot of other on-going promotions or offers!
- FAN MAIL
Great for users that prefer to use other contact email ( instead of face book acct email) to subscribe to newsletters. Give away a “freebee” (like an voucher, or discount) to fans in return for their email addresses!
- PRODUCT DISCUSSION
Featured your product with description and photos. Allow users to give their feedbacks directly via Facebook comments. Each time anyone does that a message will be posted on their wall for all of their friends to see.
- GROUP DEAL
A special offer on your Fan Page that can only be "unlocked" if they get a number of their friends to access too!
- ACCESS CODE
Inform your users to check regularly for a surprise code on your wall, in which they will need to enter on the page before they can grab that special offer!
E-Survey
Let us show you how eSurvey can reduce cost, improve processes and increase productivity.
Our e-Survey, Survey Workbench, is an integrated survey platform for organizations to collect feedback from customers, employees, partners and stakeholders.
- Increase customer satisfaction, create long-term relationships
- Facilitate time-critical actions
- Increase profitability
Word documents
build-in e-mail engine
with anyone online
QR Code
QR Codes are incredibly useful mobile Marketing tool.
Simply scanning a text is way easier than typing it on a tiny on-screen keyboard.
Save your visitors time & thus increase the click rates!
QR is short for Quick Response (they can be read quickly by a cell phone). It is a incredibly useful mobile marketing tool. They are used to take a piece of information from a transitory media and put it in to your cell phone.
QR Codes could be seen in a magazine ad, on a billboard, a web page or even on someone’s t-shirt. Once it is in your cell phone, it may give you details about that business (allowing users to search for nearby locations), or details about the person wearing the t-shirt, show you a URL which you can click to see a trailer for a movie, or it may give you a coupon which you can use in a local outlet.
The reason why they are more useful than a standard barcode is that they can store (and digitally present) much more data, including url links and text.
The other key feature of QR Codes is that instead of requiring a chunky hand-held scanner to scan them, almost all modern cell phones can scan them.
If you add them to your website, the search engines will see that your pages have changed, and that you are updating pages.
The search engine will see a new image and index it accordingly. At some point soon, the search engines will likely recognize QR codes and possibly index the content in them.
Will your customers use them?Today, many have used and have appreciated it. And those who don’t, will certainly be inquisitive, which may open the door for conversation and a potential sale.
Your business, no matter how small or large, could use QR codes in a number of ways.
You might auto generate one next to every product on your web site containing all the product details, the number to call and the URL link to the page. You could add a QR code to your business card containing your contact details so it is easy for someone to add you to their contacts on their cell phone.
Add them to any print advertising, flyers, posters, invites, TV ads etc containing:
- Product Details
- Contact Details
- Recipes Details
- Application Details
- Offer Details
- Event Details
- Competition Details
- A Coupon
- Appointment Booking Form
- A link to your YouTube video
Mobile / Web Advertising
Let us assist you in getting the most and staying ahead in the world of digital advertising.
Web Advertising = advertising, usually banner with text and images, over the internet.
Mobile Advertising = advertising on mobile apps, usually in the form on banner with text and images.
What Is Outdoor Digital Advertising?
A famous marketing trend that’s becoming widely known among marketers and business owners. It is a dynamic form of marketing that enables brands to utilise the digital billboards and Kiosks that are found all over Singapore, enabling advertisers to reach these audience where they work, live, play and shop.
From a small business owner’s point of view, the idea of getting an ad on those prime digital billboards used to be far-fetched. Only companies with huge advertising budgets could afford those ad spaces.
Technology has narrowed the gap between big-budget campaigns and marketing for SMEs. With a smart strategy, a small business can buy Outdoor Digital Advertising ad slots and make their products visible alongside famous brands.
Outdoor advertising captures the eyeballs of many. It serves as a new product launch shoutout, a brand reminder and sometimes even a decision-making factor for the targeted audience.
Digital outdoor advertising gives a modern spin to traditional ad publishing. Advertisers buy ad spaces and display their advertisements for the public to see. This is built on a smart CRM system, which means the entire process to buy and deploy ad spaces is automated based on the audience they are targeting.
Get started TodayTo facilitate you in creating engaging ad content and develop an appealing strategy that will get you prime ad space, simply reach out to Creative eWorld today. We will propose a suitable a location and with the ad, you can start reaching out to your customers.